Research and Consulting In the Following Industries

"We had such a good FGD experience with you. Thank you for everything that you gave to me about this research. I was really lucky to have you there. I hope we can have a chance to work again."

Research Manager
LG Electronics

Arts and Entertainment

  • Arts United Of Greater Fort Wayne (15 Organizations)
  • Artworks, Cincinnati Symphony Orchestra
  • Children's Discovery Zone of Saudi Arabia
  • Disney
  • Performing Arts Research Collaborative (15 Organizations)
  • National Underground Railroad Freedom Center
  • Tall Stacks


  • General Motors

Chemical Products

  • BASF

Consumer Package Goods

  • Distilled Spirits — Brown-Forman (Jack Daniels, Jack & Coke)
  • Juvenile Products — Estes, Evenflo, Graco, K'Nex, LeapFrog
  • Food and Beverage — American Pride Seafoods, Chiquita, ConAgra, Frankford, Heinz, Kellogg's, Nestles, Pepperidge Farm, PepsiCo, Quaker, Sara Lee, Smucker, SunnyD
  • Greeting Cards — American Greetings
  • Health and Beauty Products — Crest Night Effects, Crest Pro-Health Rinse, Crest WhiteStrips, Olay, Safeguard, Scope, ThermaCare
  • Laundry products — Era
  • Pet Food — Cesar

Cosmetic Dental

  • BriteSmile


  • Primrose Schools
  • Springer School and Center
  • Smith College Alumnae Assn.
  • University of Cincinnati


  • Career Central
  • Cincinnati Works
  • Management Recruiters, Inc.

Financial/Investment Services

  • GE Consumer Finance
  • HSBC
  • Johnson Investment Counsel
  • Kroger Personal Finance
  • Macy's Credit and Customer Services
  • Provident Bank
  • The Asset Advisory Group
  • Western Southern Life Insurance.


  • BeneFactors
  • Greater Cincinnati Foundation
  • Kettering Foundation

"Your great ideas are flourishing. Thanks for the guidance."

Executive Director
Mental Health of America/Northern Kentucky

Health and Social Services

  • Children's Hospital Medical Center
  • Cincinnati Eye Institute
  • Down Syndrome Assn.
  • Health Alliance of Greater Cincinnati
  • Mental Health America
  • Mercy Health Partners
  • National Dairy Council
  • TriHealth
  • United Home Care
  • University Hospital
  • West Chester Hospital

Home Appliances, Fixtures, Furnishings

  • Crossman Communities
  • GE Lighting
  • Horchow
  • Kohler
  • LG Electronics
  • Moen
  • Samsung
  • Schulte Corp.
  • Sears

Home Appraisal

  • ITEL Labs

Lawn and Garden

  • The Andersons
  • Natorp

Legal Services

  • Immigrant and Refugee Law Center

"Thanks for your powerful presentation. I have heard from our board members throughout the day today how impressed they were by you. In addition to the important content of the work you did, you were so eloquent and moving. I could feel the shift in the engagement of the group and their appreciation of the seriousness of our undertaking as you were talking."

Board President
Immigrant and Refugee Law Center



  • WCMX

Retail and Restaurants

  • CVS
  • Drug Emporium
  • Giant Food Stores
  • Gold Star Chili, Inc.
  • IHOP
  • Kroger
  • Macy's
  • McAlister's
  • McDonald's
  • Old Navy

Retirement Communities

  • Episcopal Retirement Homes

Travel and Tourism

  • Dearborn County Convention Visitors & Travel Bureau
  • Provident (Free Market Partners) Travel


  • Computer software, hardware & systems implementation — Applied Technology Ventures, Gateway Computers,
  • Documentation solutions — Xerox Corp.
  • E-Commerce — Career Central, ShopShield, PowerAgent.
  • Streaming Media — Wowza Media Systems
  • Telecommunications — Cincinnati Bell (ADSL), LG Electronics, VoiceStream Wireless

"During my time at WonderGroup, Barbara was a preferred moderator for many reasons; her ability to talk with a variety of peoples, ages, and on any topic; the creativity and rigorous thinking she brought to each assignment; her ability to bring new light and fresh perspective on established brands looking for growth. She doesn't miss a detail, keeps the clients honest to the consumers' interests, and can still keep the big picture in view."

Director of Consumer Insights


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© Audience Impact Research, 2002-

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