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The Zebra Team
Because Everything's Not Just Black and White

The Zebra Team is a multicultural team of qualitative research moderators who apply their moderator skills to community issues:

  1. OBJECTIVE listening and probing techniques to identify the full dimensions of the issues involved. We know that everything's not just black and white!

  2. SKILLED at guiding respondents to identify and articulate what they feel, as well as think, we uncover the hidden needs and motivations that underlie the issues.

  3. EXPERIENCED in organizing research around stated business goals and objectives, we deliver actionable results that advance the goals.

  4. PROFESSIONAL facilitators for coalitions and teams: we probe and brainstorm to reach consensus, sharpen the focus, and build commitment.

Sample Credentials:

Conducted over 1,000 studies. Approved Moderator at the Procter & Gamble Company - Preferred Market Research Vendor at Xerox Corporation - Preferred Moderator at Burke Marketing Research - Preferred Moderator at StrataMark Dynamic Solutions - Preferred Moderator at WonderGroup (youth marketing agency)

Experience:

African American Health Network - BeneFactors - Children's Hospital Medical Center - Christ Church Cathedral - Cincinnati CAN - Cincinnati Symphony Orchestra - Civic Engagement Institute - Consortium for Strengthening Communities - Dearborn County Convention, Visitor & Tourism Bureau - Down Syndrome Assn. of Greater Cincinnati - Greater Cincinnati Foundation - Harvard University, American Repertory Theatre - The Health Alliance of Greater Cincinnati - Kettering Foundation - Mayor's Commission on Racial Relations - Mayor's Commission on Children - Mental Health of America/Northern Kentucky - National Underground Railroad Freedom Center - National Urban League - NCCJ - Neighbor to Neighbor - Northern Kentucky Mental Health Collaborative - OMNIMAX - Performing Arts Research Coalition - RSVP - Smith College Alumnae Assn. - Southwest Ohio Regional Transit Authority/ Metro Moves - Springer School and Center - Tall Stacks Festival - United Home Care - United Way - University of Cincinnati Admissions - Women in Communications - Women's Research and Development Center - YWCA of Greater Cincinnati

Articles:

Note: The links below will open PDF documents.

 



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