Strategic Qualitative Market Research
and Consulting
Since 1996


Research Consultant

"You really did a good job probing for insights and deeper understanding to help answer our business questions."

Research Manager
The Procter & Gamble Company

Welcome! Here's how I provide actionable results to increase productivity and build profits for your company...

Mission - help businesses attract, retain and leverage customer loyalty.

Expertise - identify unmet consumer needs, innovation opportunities and communication processes to achieve maximum impact on the target audiences; and develop strategic action plans to improve the client's bottom line.

Experience since 1996 - providing actionable marketing insights to companies ranging from startup to Fortune 500 such as Brown-Forman, General Electric Lighting, General Motors, Macy's, The Procter & Gamble Company, and Xerox Corporation.

"I want to extend my thanks for your work on our worldwide design validation. Your expertise was invaluable in designing and conducting the studies. Further, you were adaptable, timely, cost effective and a great partner. Your efforts will be reflected in our next generation of products. I look forward to working with you in the future."

Manager, Industrial Design/Human Interface
Xerox Corporation



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Maineville, OH 45039
TELEPHONE (513) 583-5704
FAX (513) 583-5125
information@audienceimpact.com

© Audience Impact Research, 2002-

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